18/12/2013

Portfolio Feedback 2 - Gary Prendergast

Today I took my portfolio to my Art Foundation tutor, Gary Prendergast to get an opinion on my Print portfolio. The advice he gave me was really helpful, some things I have changed for the hand in date and some I will look into after christmas.

To start with, he suggested I have my Print version of the portfolio portrait instead of landscape like my PDF portfolio as a lot of my work is portrait and it stops the viewer from seeing the work as well because it's smaller.

He also gave me some Graphic Design advice relating to my logo which I found fascinating since we never usually have that kind of mentality in illustration.

Another point Gary made was that the images with white backgrounds looked lost on the white pages so I should add a thin hairline frame around those images.

Furthermore, he agreed with Alan that the layout of every page should be the same to avoid it looking like a sketchbook instead of a professional portfolio. He also agreed with Alan that a couple of the images looked a bit pixelated and to relink them in the InDesign file to ensure that they look correct.

Leading on from this, he suggested having work such as my wallpaper photographed properly in the studio to get the best out of it. This is useful information for the future as I would like to start making more objects out of my work.

Another piece of advice Gary gave me is that its always a good idea to direct your portfolio towards your audience. For example, if I was going to a book publishers or magazine I should take work that is in that realm such as my Penguin book cover design.

Again, this meeting was a brilliant opportunity to get advice from people who have been or are in the industry and the advice is very valuable to me. Thanks Gary!

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